Originally launched in 2013, the Patravi ScubaTec is Carl F. Bucherer’s vision of a dive watch. And it packs everything you can expect from a luxury dive watch, being fully-equipped for deep-dives up to 500m. Following the special-edition ‘Black Manta’, the Lucerne-based manufacturer has recently launched a cool black and silver edition. Let’s take a […]
While today the world relies mostly on two measurement systems (metric and imperial), things haven’t been always that simple. Each country, each culture, sometimes even each corporation had its own units and ways to measure its commodities or production. And if you’re into watchmaking, you might have spotted one of these old units when it […]
The chronograph and the alarm are highly practical functions that can be used on a daily basis. However, these are complex mechanisms to design and manufacture. And when it comes to seeing them together, very few mechanical watches combine both functions. This is a good reason to take a close look at the Fortis Official […]
Editor’s note: This is part 2 of a long read from the second edition of NOW Magazine, which you can pick up here. If you missed Part 1, you can find it right here. The story so far is a space race between America, Switzerland and Japan as they sought to manufacture battery powered quartz watches at scale. On Christmas Day in 1969, Seiko beat both the Americans and the Swiss to the quartz punch when they released the gold-cased Astron. But while quartz was now on the scene, digital watches were en vogue, even gracing the wrist of James Bond when Roger Moore wore a Hamilton Pulsar P2 in the 1973 film Live And Let Die. Digital watches with either LED (Light Emitting Diode) or later LCD (Liquid Crystal Display) time displays also opened the doors for electronics companies such as Hewlett-Packard, Motorola and Texas Instruments to make watches, further squeezing the Swiss watchmaking companies. By 1978, it was all biting. The Swiss watch industry was in very serious trouble, and the move was made to restructure the industry, creating a scenario straight out of a Management Consulting textbook. This environment of necessarily aggressive mergers and acquisitions saw the rise of…
The post Quartz, the killer – A history of quartz watches, Part 2 appeared first on Time and Tide Watches.
Welcome to the Twilight Zone.
Seiko’s excellent reputation in the field of dive watches is unquestionable. We’re talking top-tier actor, member of a fine club of influencers that helped shaped what the modern dive watch is today. Yet, on the contrary to some Swiss competitors and their 1953 introductions, Seiko waited for a few more years before taking the plunge. […]
Titanium’s the word.
The king of watch marketing meets the King of LA.
If Jacob & Co. watches are not renowned for their discretion, there’s one thing that can’t be denied: they are spectacular, visually and mechanically. There’s something fascinating about these miniature animations or movements that play music… Like them or not, but in watchmaking terms, these are impressive pieces. Something that the brand’s latest creation, actually […]
Print a car, listen to Bangkok.