11 reasons MB&F are important for all watch lovers

Editor’s note: The darling of the independent watch space, MB&F show no signs of slowing their release of weird and wonderful watches. Timepieces that often elicit a confused reception at first glance, MB&F clocks and watches become more delightful the longer you look at them, as you realise the playfulness at the heart of their designs. Let’s take another look at why the brand matters, even if you aren’t likely to become a customer. Recently we were invited to Sydney as guests of The Hour Glass for the hotly anticipated launch of MB&F (Maximilian Büsser & Friends) Horological Machine 6, aka the ‘Space Pirate’. In our conversation with MB&F Head of Communications Charris Yadigaroglou we discovered a watch brand almost like no other. Writing up the interview I was struck by the role a brand like MB&F plays for the wider watch industry. Their ability to live free creative lives — and start their creative process at a wild, completely pre-rational idea, instead of working around the limitations of a watch movement — leads to a singular and unique stream of watchmaking. We walked into the meeting room in the Sydney CBD office curious, if not a little sceptical, and walked out…

The post 11 reasons MB&F are important for all watch lovers appeared first on Time and Tide Watches.

Continue reading ’11 reasons MB&F are important for all watch lovers’

 
5 years ago