George Bamford, founder of Bamford Watch Department and living proof that disrupting a traditional industry can bear new fruit for all and open it up to a more engaged, more youthful audience. Now drumroll, please, for a very special announcement. George, please tell us the story behind the watch you’re wearing today I am currently wearing the brand new Time+Tide edition Bamford London Dual Time GMT. It has been amazing working with Time+Tide to design and create this watch. I love how Time+Tide have put some wonderful hidden Easter eggs into this watch and I cannot wait to see images of people finding them. Time+Tide connects their readers to watches all around the world and I love that we have used our Bamford London Dual Time GMT for this edition as it is inspired by travel with the automatic 24-hour GMT hand function with internal rotating bezel allowing users to view a separate time zone. Collaboration excites me because … It brings strengths from all sides and the focus and desire to create something unique. Before you sit down together, you never know what will be the end result as one word or suggestion can inspire a whole new chain…
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