INSIGHT: Exploring Chanel’s watchmaking – the movements

It’s seven years since Chanel Horlogerie decided to start developing its own movements in-house and in the last three of those years it has launched three new calibres – or four, when counting Calibre 2.1 separately. Each is strikingly different from anything offered by other haute horlogerie brands – and all are noticeably different from each other. That’s due to Chanel’s singular approach to watchmaking, which does not follow the usual path of “making engines to then put into various cases”, says Nicolas Beau, the global head of watchmaking and fine jewellery. “We think of a collection or model at the same time as we think of a calibre because there is a very strong intimacy between the two. It’s one calibre per model. So the first thing we do is imagine a calibre that has the capacity to evolve. And that creates another difficulty, which is that we must try to envision how we want a model to evolve, and in which direction the movements can evolve for it – not just technically but aesthetically as well.” That’s because, in Chanel’s way of thinking, the aesthetic side is the leader and decision-maker. The creative team first draws the movement,…

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7 years ago