Introducing: The First Ever NBA Championship Watch, By Tissot For the Cleveland Cavaliers

Last year Tissot announced a massive partnership deal with the NBA, making it the official timekeeper of the world’s top basketball league. This obviously included sponsorships, special watches, and other run-of-the-mill marketing activations, but it also included developing and installing special shot clocks in each NBA arena to standardize timing across the league. Well, now Tissot’s taking it a step further, introducing the PRS 516 NBA Championship Watch 2016, the first watch ever created for the NBA champions.

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8 years ago