One of the biggest announcements of Baselworld 2013 came from an unlikely entity: Swatch. The plastic watch-fueled behemoth debuted the Sistem51, a $150 watch made in Switzerland with a 51-component movement made entirely by machines, mostly out of plastic. It was an instant hit with high-end collectors and new watch lovers alike. And now it’s available in steel.
Continue reading ‘Introducing: The Swatch Sistem51 Irony Swaps Plastic For Stainless Steel’
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