The term microbrand usually evokes mixed feelings for most people but there are some absolute gems to be discovered. This segment of the watch industry has boomed over the last five to 10 years and some of these passionately driven brands have been able to outgrow their microbrand status. But what defines a microbrand exactly? […]
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Posted In: 2023, Baltic, Batavi, Beaubleu, Buying Guide, Chronographs, Circula, Dive Watches, Méraud, William Wood