Horomariobro is a renowned watch enthusiast from the US West Coast, also known as ‘the King of Macro Photography’ to his over 30,000 followers on Instagram because he likes to zoom in on the details of a watch using his iPhone and a loupe. With Armin Strom, he created a unique piece, the Pure Resonance […]
When the term “Big Bang” is mentioned, it can evoke different associations for different people. For many people, it may bring to mind the popular American television sitcom that aired from 2007 to 2019, while watch enthusiasts might immediately think of the Hublot Big Bang, a collection that has become synonymous with the brand since […]
MICROMILSPEC is an unusual watchmaker, to say the least. Founded in 2019, the Norwegian microbrand has focused almost exclusively on military applications, first responders and special projects, but a civilian piece is finally being offered alongside a dedicated US Space Force model (USSF). The USSF is a new military agency and the only independent space […]
A Swiss brand with American roots, Hamilton offers affordable watches with unique personalities. Vivian Stauffer joined the company in 2007 before being promoted to CEO in 2020. We went to Biel to discuss the brand’s releases with him and Hamilton’s latest film cameo on the wrist of Indiana Jones, no less! Xavier Markl, MONOCHROME – […]
Independent watch brand Schwarz Etienne is full of surprises on both the technical and creative fronts. Not only does Schwarz Etienne design and manufacture its movements and components, hairsprings and balance wheels included, but it also has a strong creative spirit illustrated by its eclectic and original lineup of watches. Collaborations are the order of […]
People who keep a close eye on Formula 1, and in particular on 7-time world champion Lewis Hamilton might have already spotted this one, but IWC has just unveiled its latest TOP GUN family member. And it’s a big one, literally. What started in 2022 under the Colours of TOP GUN name is expanded once […]
Marnaut, an independent micro-brand founded by Mario Jutronic in 2018, originates from the Mediterranian country of Croatia. The brand first made its mark with the Dark Surge 300 Dive series, known for its unique dials inspired by a sea urchin, and an impressive 300-meter water resistance rating. After five years of loyal service, Marnaut now […]
What started as a unique collaboration between Armin Strom and Horomariobro, a US watch collector and Instagram celebrity known as the “King of Macro photography”, has spawned a ten-piece limited edition. Based on the brand’s breakthrough resonance technology, Horomariobro’s request for his dream watch has resulted in a minimalist, monochromatic beauty, highlighting the symmetry of […]
Just as every year, Chopard launches new iterations of its iconic racing chronograph, named after one of Italy’s most famous racing events, the Mille Miglia. This daunting open-road race was held between 1927 and 1957 and made history thanks to some of the greatest racing cars piloted by the bravest drivers imaginable. The event returned […]
Charles Lindbergh, the first man to fly solo across the Atlantic in 1927, became a poster boy for Longines. Not only was the brand in charge of measuring the official flight time of his epic feat, but it worked together with Lindbergh to create the famous navigation watch – Hour Angle – for pilots. Famous […]