First Look – The new Certina DS Action GMT is an Accessible Flyer GMT (incl. Video)

The accessible automatic GMT Sports watch is becoming one of the most competitive categories of the industry, with heavy players like Seiko (even in the affordable 5 Sports range), Citizen, and Mido offering compelling watches, and newcomers and micro-brands such as Lorca or Jack Mason also hitting hard. New to this field is Certina, unveiling […]

2 years ago

Industry News – Rolex Breaks the CHF 10 billion Barrier, And The Top 50 Swiss Watch Companies of 2023 According to Morgan Stanley

While the growth for the luxury industry as a whole is expected to slow following months/years of sustained development, with macroeconomic and geopolitical headwinds and demand uncertainties in the US, Europe and China, the Swiss watch industry ended up 2023 as yet another record year, with exports up 7.6% compared to 2022, reaching their highest […]

2 years ago

First Look – Nonstop Red and Endless Blue, The New Colours of The Nomos Club Campus

Nomos’ watches are often lauded for their unmistakable Bauhaus influences, and with good reason. “Less is more” is a famous slogan, but also a significant part of our modern understanding of colour is rooted in Bauhaus colour theory. Nomos appears to have embraced its colour studies over the years, consistently presenting watch dials in captivating […]

2 years ago

First Look – The Handsome Blancpain Villeret Perpetual Calendar Goes Green

Today, 29 February 2024, is a pretty special day for calendar watches… and specifically perpetual calendar timepieces. To mark the leap year, Blancpain is releasing a new version of its Villeret Quantième Perpétuel – or Villeret Perpetual Calendar – an elegant and functional available already in steel, red gold or a limited edition in platinum. […]

2 years ago

First Look – The Girard-Perregaux Free Bridge Meteorite Adds a Cosmic Dimension to the Cutting-Edge Series

With the addition of the Free Bridge models to the Bridges family in 2020, Girard-Perregaux articulated its vision, stating that “with these models, our master watchmakers have reimagined the company’s famous Bridges, first seen in the 1860s“. The goal was to create a seamless connection between tradition and modernity, tradition being the prominent movement bridges […]

2 years ago

Introducing – Ralph Lauren Introduces a New 42mm Case Size into its Rugged Safari Collection

American designer Ralph Lauren has forged an emporium on his vision of laid-back sophistication carefully choreographed in settings designed to evoke a certain lifestyle. Ralph Lauren’s preppie collegiate apparel incarnated by the Polo shirt of 1971, for instance, was equated with the game of polo, and his Safari apparel collection of 1984 harnessed the designer’s […]

2 years ago

First Look – The New Louis Erard Excellence Petite Seconde Guilloché

Louis Erard continues its path onwards and upwards with yet another artistic iteration of its Excellence Petite Seconde. A flagship model at Louis Erard since 2020, this model is an attractive dress watch with a small seconds counter available in 39mm and 42mm cases. The uncluttered dial of the Petite Second has been treated to […]

2 years ago