“Just created, 50 years ago” – Baume & Mercier CEO David Chaumet recalls the Riviera story
One of the original champions of the geometrical, integrated-bracelet watch design is Baume & Mercier, first entering that market with the 1973 Riviera. Its dodecagonal bezel and minimal dial layout were designed by Jean-Claude Gueit, preceding many integrated-bracelet icons by some years. David Chaumet has been steering the Baume & Mercier ship since 2019, and … Continued
The post “Just created, 50 years ago” – Baume & Mercier CEO David Chaumet recalls the Riviera story appeared first on Time and Tide Watches.
The post “Just created, 50 years ago” – Baume & Mercier CEO David Chaumet recalls the Riviera story appeared first on Time and Tide Watches.
Editor’s note: The Immortals is a new series that examines a watch that we believe deserves recognition as a bona fide modern classic. You’ll already be familiar with most of the watches, we imagine. But DC will delve a bit deeper into these timepieces to explain why they’ve quickly established themselves in the horological canon. …