SIHH 2017 – 5 Questions To Wilhelm Schmid, CEO of A. Lange & Söhne (VIDEO)
As some might say, show must go on… But how futile and material this would be, the SIHH is about watches and A. Lange & Söhne again has a great, impressive and highly desirable collection of watches, including the Tourbograph Perpetual, the Zeitwerk Decimal Strike and the 1815 Annual Calendar. And who could be better than our good friend Wilhelm Schmid, CEO of A. Lange & Söhne, to explain these SIHH 2017 novelties. Here is our conversation with him.