First Look – The new Albishorn Marinagraph, The Imaginary Vision of a Regatta Chronograph

Imaginary vintage… This is the idea behind young indie brand Albishorn, the project of Sebastien Chaulmontet (Director of Innovation and Marketing at Sellita) and Fabien Collioud (designer). The idea is to create vintage-inspired models that never existed, but that could have been real at a time… Hypothetical watches that can be seen as missing links […]

2 months ago

First Look – Albishorn Launches the Thundergraph, its Imaginary Chronograph for Exploration

Born less than a year ago, Albishorn is already launching its third watch… But what is Albishorn? It’s a rather cool concept brand that aims at creating vintage-inspired watches. Nothing really different from the crowd, but Albishorn and its founder Chaulmontet had an idea: imaginary vintage. And by that, he designs from scratch, together with […]

7 months ago

Recap – The Best Pilot’s Watches of 2024

The Pilot’s Watch has always been one of the most popular types of watches, and for good reason. The utilitarian nature of the aviator watch lends itself perfectly to everyday life, thanks to excellent legibility (often), striking looks and robust construction. This year is no exception, as plenty of very cool new pilot watches entered […]

10 months ago

First Look – The New Albishorn Type 10 Chronograph, The Imaginary Ancestor of the Type 20

What if…? This simple statement could easily summarize what Albishorn‘s founder Sébastien Chaulmontet wants to achieve with the brand, or “Imaginary Vintage” watches as he likes to call it. Things started with the appealing Maxigraph, or what a modern regatta chronograph would have looked like in the 1930s. Now, Albishorn takes flight, and Chaulmontet creates […]

1 year ago

Buying Guide – Six More Budget-Friendly Novelties from Geneva Watch Days 2024

Last week’s selection of novelties from Geneva Watch Days were our personal picks from everything new we’ve seen during our stay in the Swiss capital. Looking back at the list, we stand by our choices, but one thing stood out: all but one watch cost tens of thousands of euros, if not more. While that’s […]

1 year ago

First Look – The Albishorn x Massena LAB Maxigraph is a Regatta Chronograph from a Newly-Created Brand

Albishorn is a new independent brand born to create “imaginary vintage” – watches that could have existed, capturing the allure of the past while exploring the possibilities of what might have been. Inspired by a “what if” spirit, the brand’s inaugural model seeks to answer the question: “What would a modern regatta chronograph have looked […]

1 year ago