Category: Armin Strom

The Online Bespoke Experience – The Armin Strom Watch Configurator (Explained In Video)

While it is now common in the automotive industry to customize your future car, choosing colors and options, and to do it in front of a screen, by using an online configurator, the high-end watches buying experience remains relatively austere. You look at display windows, you enter a cosy boutique and you choose among the available watches. A very 1990s experience, you’ll admit. However, consumer behaviors are drastically evolving, and the future will be ruled two concepts: online and customization… And this is exactly what you’ll get with the new Armin Strom Watch Configurator, a unique and innovative way to create your own, tailor-made, high-end watch.

9 years ago

Watch Macro Photo from A-Z

So it’s time for something completely different now! It’s weekend for us and probably most of our readers. Today we present you an easy to digest article. Going through our vast photo archive, we dug up the watch macro photo A to Z. Some unpublished material or re-editited images. Taking a few detours to fill in […]

9 years ago

Hands-On With The Impressive Armin Strom Edge Double Barrel Rose Gold

Recently, our contributor Peter took an in-depth look (to say the least) at a watch, and he immediately loved it. Presented at Baselworld 2016, later reviewed in our lines, the Armin Strom Edge Double Barrel, in its first execution (in black PVD-coated steel), is a robust sports watch combined with a real, technical and impressive haute horlogerie movement – as usual for the brand, with a high degree of skeletonization and of decoration. Later this year, the brand introduced the rose gold version, and today we take a closer look at it – and you’d be surprised how a change of material can transform a watch…

9 years ago

Christmas Shopping Guide – The Best Of Indie Watchmaking Of 2016

After showing you our selection for the best sports and dive watches, after the 5 best chronographs, the best dress watches or the best of the ultra-complicated watches, it is now time to end these guides with what certainly is our most preferred category, the one that properly creates sparkles in the eyes of our team: the best of “indie watchmaking” of 2016. Just before Christmas, we bring you the ultra-bold, the ultra-complex, the ultra-everything. No compromises, no justification of price, no industrial matters. Here, it’s all about dream, passion, creativity and innovation. Here are our 5 best watches from independent watchmakers introduced in 2016.

9 years ago

“The Monochrome Video Week” – Recapping Some Of Our Most-Viewed In-Depth Movies

Today is the closing day of “The Monochrome Video Week”… and until now, we hope you enjoyed to look at these in-depth movies, filmed in our own style, by our own crew, and of subject of our own choice. After looking at haute-horlogerie finishing at Montblanc, after taking a closer look at 20 years of visionary watchmaking with URWERK, after showing two brands dear to our hearts, MCT Watches and Ateliers DeMonaco, it’s time for us to recap some of our best-viewed movies. From the conservative but so desirable world of A. Lange & Söhne, to a proper visit of an integrated manufacture with Armin Strom or a jump into the creative world of MB&F and the MAD Gallery, here are five movies for the watch lovers.

9 years ago

Review: Armin Strom Edge Double Barrel

Since it started producing its own in-house calibers in 2009, Armin Strom has caught the attention of many and amongst its creations, the “One Week Skeleton” watch that drew praises from many for its great craftsmanship. The company is renowned for its skeletonised watches where its founder Mr. Armin Strom who specialised in the field,…

9 years ago

Christmas Shopping Guide – The Best Ultra-Complicated Watches of 2016

After going through some of 2016’s best sport watches and 2016’s best dress watches, it is now time for our Christmas shopping guide to gather some of the most striking complicated watches released in 2016. Be ready to break the piggy bank open as we’ll go at the cutting edge of watchmaking, with some of the most inventive, complex and intricate mechanisms unveiled in 2016. We sat down with the team aiming at picking 5 and we ended up with 8 watches (it has been a tough choice and we do what we want…), and a few special mentions.

9 years ago

Review: Armin Strom Mirrored Force Resonance

It shouldn’t be so, but Armin Strom has been at the periphery of our vision for a long time. The company have made its name with custom skeleton watches (especially the famous Omega Speedmaster Skeleton), and in 2008 began its journey to become a full manufacture. We kept them in the periphery because the movements they made have been…

9 years ago

Introducing the Revolutionary Armin Strom Mirrored Force Resonance – and why it is a such Breakthrough in Watchmaking (VIDEO)

A breakthrough in Watchmaking: introducing the Armin Strom Mirrored Force Resonance. Until now, Armin Strom was known for its superb skeletonized watches, mixing haute horlogerie features and sporty design. Today, Armin Strom propels a century old concept, Resonance, well and truly into the 21st century. In an exclusive first look, Monochrome unveils this revolutionary development (yes, simply that…) with technical insights, video and pictures.

9 years ago