Video – Artya Purity Stairway to Heaven Wavy HMS Sapphire

With ArtyA, the brand’s founder Yvan Arpa has formed a unique vision of watchmaking characterized by great creativity and bold designs. Over the past months though, the brand has focused on the production of more restrained, less polarizing skeleton movements, often housed in transparent sapphire crystal cases, forming the Purity collection. Today, we are taking a […]

2 months ago

First Look – The New and Mesmerizing ArtyA Purity Central Tourbillon

The brainchild of the prolific Yvan Arpa, independent brand ArtyA has carved a unique niche in the watch industry, thanks to its bold creativity and willingness to break away from convention. Among its many avant-garde creations, the Purity collection stands out for its relatively more understated aesthetic, featuring elegantly skeletonized movements displayed within transparent sapphire […]

4 months ago

Introducing – The New ArtyA Purity Stairway to Heaven HMS Wavy

ArtyA was founded by Yvan Arpa in 2010, making a name for itself with avant-garde models often incorporating unconventional materials like bullets or butterfly wings. However, over time, ArtyA has matured to produce more restrained and elegant skeletonised movements, often housed in transparent sapphire crystal cases and featured in the brand’s Purity collection. For Geneva […]

4 months ago

First Look – Artya Presents 3 Unique Executions of the Minute Repeater Tourbillon

With ArtyA, founder Yvan Arpa has formed a truly unique vision of watchmaking. ArtyA watches are undoubtedly spectacular pieces that boldly venture beyond the mainstream. The independent watchmaking brand now unveils 3 different and original takes on a rare, haute horlogerie classic. Its elaborate movement unites two “grandes complications” in one calibre: a minute repeater […]

7 months ago

First Look – The New and Very Transparent ArtyA Purity Stairway to Heaven

The Purity collection was introduced in 2021 to express Yvan Arpa, Founder of ArtyA’s vision of transparency. Since then has included tourbillon models only, very different and even restrained in presentation from what one would expect with knowledge of ArtyA’s previous creative series; that one was a classic-looking watch. Indeed, the Purity collection is all […]

10 months ago

First Look – The Artya Son of Earth Dome Collection

The world of Yvan Arpa is one of boundless imagination. Flamboyant and unpredictable, he breathes life into timepieces, which under the brand Artya, defy convention and embrace a daring uniqueness. True to its name, the Dome collection captivates with its sculptural domed sapphire crystal, protecting distinctive dials, some crafted from natural materials, ensuring that no […]

Buying Guide – Six Mighty Technical Watches Not Afraid to Fully Expose Themselves

It’s usually frowned upon to expose yourself in an indecent way, but when it comes to watches, it’s a different story. We genuinely get excited about seeing the intricate mechanics of a proper Haute Horlogerie timepiece dial-side, not just from the backside of a watch. Personally, I always love it when there’s more to see […]

Portrait – Yvan Arpa, Founder of Creative Brand ArtyA, Or The Manufacture of Emotions

Atypical careers in watchmaking are rare, if not exceptional. Most of today’s watchmakers work to the mandates of marketing and Excel spreadsheets and tend to be conventional and conformist. There are, however, some rare exceptions and Yvan Arpa, founder of ArtyA, is one of them. Flamboyant and unpredictable, unfiltered and out of the ordinary, just […]