Introducing – The Blancpain Villeret Traditional Chinese Calendar, with Green Enamel Dial for 2024

In 2012, Blancpain introduced the Villeret Traditional Chinese Calendar, an extremely complex watch fusing the Chinese and Gregorian calendars, complete with a moon phase complication that coincided with the Year of the Dragon. Twelve years have passed, and the dragon is back in the limelight again. To mark this twelve-year cycle, Blancpain’s latest interpretation of […]

10 months ago

Introducing – The Full-Black Blancpain x Swatch Scuba Fifty-Fathoms Ocean Of Storms

A couple of months ago, Blancpain & Swatch caused quite a storm by presenting their collaboration based on the iconic Blancpain Fifty Fathoms. Following the success of the Moonswatch with Omega, the Scuba Fifty Fathoms captured the spirit of the legendary dive watch in bioceramic, a lightweight material that came in five different colours. Now, […]

10 months ago

Recap – The Best Vintage-Inspired Watches of 2023

If we talk about trends in watchmaking, vintage has been one of the main sources of inspiration for brands since around 2010. And yet, after all these years, re-editions of glorious past models and vintage-inspired watches are still a hot topic in 2023. Retro-styled watches, vintage reissues and old-school design language are still staples in […]

11 months ago

Recap – The Best Accessible Watches of 2023

Watches cost money; it’s as simple as that. And it’s also a given that luxury watches cost luxury money. But the assumption that you need to spend a fortune to wear something cool and stylish is wrong, luckily. While most of us might dream of tourbillons, split-second chronographs, minute repeaters or perpetual calendars, not many […]

11 months ago

Opinion – Our take on the Swatch x Blancpain Bioceramic Scuba Fifty Fathoms

A few months ago, Swatch and Blancpain introduced the Swatch x Blancpain Bioceramic Scuba Fifty Fathoms. Yup, quite a mouthful. It’s effectively the follow-up of the Moonswatch, which can be seen as Swatch’s take on the Omega Speedmaster. We didn’t cover it on MONOCHROME for obvious reasons (it’s a quartz watch…) despite being a huge […]

11 months ago

Sotheby’s auctions off #70 of the Blancpain Fifty Fathoms 70th Anniversary Act 3 for charity

Blancpain Combo desktopThe 70th anniversary celebrations of the Fifty Fathoms continues with a charity auction supporting ocean conservation.

The post Sotheby’s auctions off #70 of the Blancpain Fifty Fathoms 70th Anniversary Act 3 for charity appeared first on Time and Tide Watches.

The post Sotheby’s auctions off #70 of the Blancpain Fifty Fathoms 70th Anniversary Act 3 for charity appeared first on Time and Tide Watches.

Why Blancpain’s epic marketing flex didn’t involve a single watch

blancpain1In the early 1950s, Blancpain’s CEO Jean-Jacques Fiechter was diving off the coast of Cannes when he lost track of time. It almost proved a fatal mistake as Fiechter ran out of air and almost died. That near-death experience motivated him to try and create a reliable instrument that could enable divers to monitor their … Continued

The post Why Blancpain’s epic marketing flex didn’t involve a single watch appeared first on Time and Tide Watches.

The post Why Blancpain’s epic marketing flex didn’t involve a single watch appeared first on Time and Tide Watches.