Category: E.C.Andersson

Review – The E.C. Andersson North Sea II, An Affordable And Robust Sports Watch

Today, we are going hands-on with an interesting new watch from a brand we first wrote about in 2016. Back then, Swedish brand E.C. Andersson was running a Kickstarter campaign to fund its first model, the military/marine inspired North Sea. As you may recall, the campaign was ultimately successful, and the first collection sold out. Now, the team are back with their second collection, the North Sea II, which looks very similar to the first version but features a number of subtle, yet important, updates. Given the popularity of the original model, keeping the same aesthetic is definitely not a bad thing. Read on for our detailed review of this comfortable yet robust timekeeper, that’s happily, still also very affordable.

7 years ago

Value Proposition – The E.C.Andersson North Sea, a robust sports watch with Seiko mechanical movement

Launching a watch brand is not that simple, mainly because you have to face an established industry, with its brands, its suppliers and its habits (and some are secular ones…) The watchmaking industry was extremely difficult with newcomers, until our 2.0 era brought to small independent people, however full of ideas, a process called crowdfunding. E.C.Andersson is among them, with the idea of a sporty pillow-shaped watch with a smaller size than the most famous of all the pillow watches (a certain Officine…), with mechanical movement, for a low price and with nice design. Here is the E.C.Andersson North Sea.

8 years ago