The IWC Pilot’s Watch Performance Chronograph 41, a Mercedes F1 collab, is the brand’s first proper racing chronograph

Pilot’s Watch Performance Chronograph 41 featureWe get our hands on this motorsports-oriented chronograph ahead of the 2024 Formula 1 World Championship kicking off this weekend.

The post The IWC Pilot’s Watch Performance Chronograph 41, a Mercedes F1 collab, is the brand’s first proper racing chronograph appeared first on Time+Tide Watches.

The post The IWC Pilot’s Watch Performance Chronograph 41, a Mercedes F1 collab, is the brand’s first proper racing chronograph appeared first on Time+Tide Watches.

2 months ago

News – Tudor Watch Joins Formula 1 as Partner of RB Formula One Team

The 2024 Formula 1 season hasn’t started yet. Teams are yet to present their new cars and liveries. And yet, the season seems to already be on a rapid pace. Following the announcement last week of a global partnership between H. Moser & Cie. and Alpine Motorsport, which includes the BWT Alpine F1 Team, it […]

3 months ago

The Petrolhead Corner – Talking IWC Watches with F1 Champion Lewis Hamilton, including his New Portugieser Limited Edition

Cars and watches… It’s a topic that we’ve touched on multiple occasions, being one of the most natural matches possible. And for this reason, watchmakers have long partnered with Formula 1 teams and drivers. The mechanical connection, the search for performance and precision, the innovative spirit… It’s all there. However, for some, it goes beyond […]

7 months ago

Ahead of Drive To Survive Season 5, a look at the watches of F1

The new season of Netflix’s Drive To Survive drops on February 24 (just in time for pre-season testing in Bahrain), and we can’t wait. And now’s the perfect time for a look at the watches of F1 to check out all the watch brand sponsors and their respective teams. Will we get some tasty new models … Continued

The post Ahead of Drive To Survive Season 5, a look at the watches of F1 appeared first on Time and Tide Watches.

The post Ahead of Drive To Survive Season 5, a look at the watches of F1 appeared first on Time and Tide Watches.

TAG Heuer is still in the driving seat when it comes to their racing sponsorship outreach

TAG Heuer is certain to rank highly among lists of the most recognisable watch brands. Their commercial success in recent years, especially among our fellow Aussies, is rivalled only by a select few. The story is the same when one considers their rich and storied past, from their founding in 1860, until today. Patenting their … Continued

The post TAG Heuer is still in the driving seat when it comes to their racing sponsorship outreach appeared first on Time and Tide Watches.

The post TAG Heuer is still in the driving seat when it comes to their racing sponsorship outreach appeared first on Time and Tide Watches.

Why TAG Heuer is the brand that won 2022

I’ll be honest, TAG Heuer is not really a brand that I love. Sure, I like the classics such as the Monaco and other icons, but if I won the lottery then I wouldn’t be visiting the TAG Heuer boutique. So, the fact that I’ve chosen them as the brand that won 2022 signifies exactly … Continued

The post Why TAG Heuer is the brand that won 2022 appeared first on Time and Tide Watches.

The post Why TAG Heuer is the brand that won 2022 appeared first on Time and Tide Watches.

Start your (virtual) engines… The IWC Esports Challenge at Battersea Power Station

The first time I set foot in a luxury watch boutique was for a sim racing competition in 2019, driving a GT3 car around the Hungaroring. I won a pen, notebook, and baseball cap for my third place ranking, and figured that I’d pretty much peaked in my sim racing career. IWC went down a … Continued

The post Start your (virtual) engines… The IWC Esports Challenge at Battersea Power Station appeared first on Time and Tide Watches.

The post Start your (virtual) engines… The IWC Esports Challenge at Battersea Power Station appeared first on Time and Tide Watches.

VIDEO: Double world champ Max Verstappen on why his TAG Heuer Monaco is his “lucky charm”

Last weekend, Max Verstappen joined the pantheon of multiple world-champ greats. Winning the title once may be a hugely impressive accomplishment, but out of 34 F1 champions, only half have been able to repeat the feat. Though touted as a hot-headed teen upon his entry into the sport, Max has matured into a clinical, calm and … Continued

The post VIDEO: Double world champ Max Verstappen on why his TAG Heuer Monaco is his “lucky charm” appeared first on Time and Tide Watches.

The post VIDEO: Double world champ Max Verstappen on why his TAG Heuer Monaco is his “lucky charm” appeared first on Time and Tide Watches.

2 years ago