Since its creation in 1888, watch manufacturer Carl F. Bucherer has (too) long been “flying under the radar”. Still, in recent years, the brand has decided to become much more visible and to gain its independence as a brand and as a watchmaker. This bold move was not just a marketing decision but required a […]
Created in 1888, and part the Bucherer Group, Carl F. Bucherer has developed impressively over the past few years, becoming much more visible and gaining independence as a watchmaker. Naturally, this required a long-term strategy driven by an industrial vision, innovative products and a global expansion of the distribution. To understand this evolution, and to […]
His more than 20 years of experience in the watch and jewellery industry have taken Antoine Pin around the world for Boucheron, Zenith, TAG Heuer and Bvlgari. On the occasion of the inauguration of brand’s newest production site, the Bvlgari Manufacture d’Habillage, we sat down with the newly appointed Managing Director of the Bvlgari Watch Division to discuss his perspective on the brand’s present and future.
Jean-Marc Pontroué was appointed CEO of Panerai in 2016, invigorating the brand with new energy. Change was needed but with a brand like Panerai, whose fame is based on a unique concept (1930s to 1950s military dive watches), evolution can be the enemy. We took the opportunity of the launch of the Panerai Luminor Marina […]
Favre Leuba is known for its rugged functional watches. The brand’s unique mountaineering credentials owe much to the Bivouac collection. Back in the 1960s, the watch was one of the first to be fitted with a mechanical altimeter. In 1975, Japanese alpinist Junko Tabel, the first women to summit Everest, did so with a Bivouac […]
As a “magazine dedicated to fine watches”, MONOCHROME doesn’t tend to cover connected modules, batteries and microchips. Still, we have to recognize the benefits of this technology when it comes to monitoring heart rate or other health/activity indicators. Today, we find out more about MMT Swiss Connected, Manufacture Modules Technologies, a company that creates Swiss-made […]
After two videos on history and strategy, we continue our series of videos focusing on accessible luxury brand Frederique Constant. Created only 30 years ago by Peter and Aletta Stas, the brand has gained international recognition for manufacturing elegant watches with interesting complications and luxurious appeal for reasonable prices. This also meant the adoption of true […]
Today on MONOCHROME we continue our series of videos focusing on accessible luxury brand Frederique Constant. Created only 30 years ago by Peter and Aletta Stas, the brand has gained international recognition for manufacturing elegant watches with interesting complications and luxurious appeal for reasonable prices. This strategy started with outsourcing movements from renowned manufacturers (ETA and […]
Today on MONOCHROME we start a series of videos focusing on accessible luxury brand, Frederique Constant. Created only 30 years ago by Peter and Aletta Stas, the brand has gained international recognition for manufacturing elegant watches with interesting complications and luxurious appeal for reasonable prices. Frederique Constant is also now an established manufacture, capable of […]
Founded in 1888, Bucherer is one of the oldest houses specializing in watches and jewellery. The world’s largest retailer continues its expansion strategy. Following the acquisition of The Watch Gallery, Tourneau and Baron and Leeds, Bucherer launches its “Certified Pre-Owned” (CPO) program. On the occasion of the opening of their dedicated space at the Bucherer […]