Following up with our series of interviews with major actors of the online watch market – including watch media such as Hodinkee and Revolution, which not only cover watches but also sell watches – we now get to look at one of the largest and most convincing online platforms, MR PORTER. Unique and luxurious, this […]
Following our series of articles about the “Online Watch Market”, we take a look at a player with an original business model in this ultra-competitive market: Troverie. Their idea is to make things easy and secure, being backed by the original manufacturers’ guarantee. Peter Kramer, their COO, shares with us what differentiates Troverie and his ambition for the future.
Greubel Forsey is an independent watchmaker that was founded in 2004 by Robert Greubel and Stephen Forsey. Greubel Forsey is rightfully celebrated as the maker of some of the most exclusive, most desirable and most finely crafted watches – horological art and artisanship in the purest form. As we visited the workshop in La Chaux-de-Fonds, […]
The 29th edition of the SIHH (Salon International de la Haute Horlogerie) will soon be throwing its doors open with some 35 brands gearing up to unveil their latest models. The Geneva-based event, which runs between January 14 to 17, is one of the two major watch shows of the year – together with Baselworld. Just as the synchronization of the calendar of both events has been announced, MONOCHROME talks with Fabienne Lupo, Chairwoman & Managing Director of the Fondation de la Haute Horlogerie (FHH) about what’s new for SIHH and FHH.
In a recent article, we introduced you to Atelier Wen, a young “microbrand” launched on Kickstarter. Interestingly, the brand claimed to have true Chinese roots – not only in design (that was obvious) but also in production… It’s not very often that a brand openly reveals that its watches come from the Middle Kingdom! Does that […]
On the occasion of the launch of H. Moser & Cie. X Bucherer Blue Editions in Schaffhausen, we had the opportunity to sit down with Edouard Meylan, the brand CEO. The Meylan family-owned company makes about 1,500 watches per year with Moser and manufactures over 50,000 hairsprings/assortments per year with Precision Engineering AG (for H. Moser & Cie. and for third-parties). It was time for us to sit and talk with Edouard and to have answers to certain questions we had about the brand, its unique communication strategy and its products.
Maurice Lacroix has been active since the mid-1970s with a consistent motto: accessible luxury and high perceived quality. The true change within this company occurred at the end of the 1990s, with the creation of the Masterpiece collection and in-house complication modules: the famous retrograde watches. Since then, the brand continues to offer these complex […]
Philippe Dufour is a living legend. The independent watchmaker is one of most (if not the most) revered craftsmen in the industry and his watches are regarded as the ultimate in traditional hand-finishing. We visited the 70-year-old master in the small village of Le Solliat, in the Vallée de Joux. There, Philippe Dufour crafts his watches entirely by hand, elevating the art of watchmaking to the highest level. Visiting his workshop is a unique experience. It is exactly what you have dreamed about, and yet everything is a surprise and catches your attention: old tools, ancient machines, drawers, books, raw materials… This place has soul.
Last week, we launched our new video project in association with Omega, “The Seamaster Chronicles“, which you’ve probably guessed, takes a deep dive into the world of the Omega Seamaster. This follows our other project focussed on the Moonwatch, the Speedmaster Chronicles. In our first instalment of the “The Seamaster Chronicles”, we took a close look […]
Following the controversial outcome of the Brazilian Grand Prix, we had the chance to sit down with the hottest ticket on the grid right now as TAG Heuer releases a new watch dedicated to Max Verstappen. Third in line, after the orange and red strap versions from 2016 and 2017, we now get a metal […]