IWC has a long tradition of pilot’s watches, which goes back to as far as 1936, and includes some icons such as the 1940s Big Pilot’s Watches or post-War Mark 11 models. Since the mid-1990s, the concept has become an entire collection of the Schaffhausen-based manufacture. However, there’s more than the classic models and the […]
Although the Timezoner concept isn’t something new at IWC, it remains one of the most practical functions the brand has patented. With its effortless system to change time zones without stopping the movement, the Timezoner relies on a clever mechanism making the bezel and movement interact. After being unveiled in 2016 along with a flyback […]
When talking about pilot’s watches, the name IWC should quickly come into the discussion. The brand is one of the most legitimate manufactures in this field, with its first dedicated watch for pilots dating back to 1936. Then followed B-Uhr models, the famous Mark Series, the 1990s pilot’s chronographs and, of course, the legendary Big […]
The trend for watches with metal bracelet shows no sign of abating, specifically the watches with an integrated bracelet. But what if one of your flagship collections is essentially available on leather or rubber strap? A bracelet can radically transform the look and feel of a watch. If it is less versatile than a strap […]
The trend for watches with metal bracelets shows no sign of abating, specifically watches with an integrated bracelet. But what if one of your flagship collections is essentially available on only leather or rubber straps? A bracelet can radically transform the look and feel of a watch. Although it is less versatile than a strap […]
As the end of the year is fast approaching, it was time for MONOCHROME’s editorial team to sit around the (virtual) table and to have a look back at all the new watches that have been introduced in 2020. Despite a complex situation and sales that have been impacted by the COVID-19 pandemic, we’ve seen […]
A little over two years ago, MONOCHROME covered the Portugieser Chronograph Classic Bucherer BLUE – a red gold model with a blue dial, but other than that, an identical base design of IWC Schaffhausen’s Ref. 3904 made in 2013. Fast-forward to last year and we reviewed the IWC Portugieser Chronograph Bucherer BLUE, another collaborative effort between […]
Military or pilot’s watches have always been a great source of inspiration for brands, and the complication that probably makes the most sense in this context is the chronograph. Merge these two and you often end up with a great combination of robustness, heritage and usefulness. And this year didn’t disappoint, as many brands embraced […]
Today, IWC Schaffhausen releases its Pilot’s Watch Chronograph TOP GUN Edition “SFTI”. The watch – an extension to the company’s Pilot’s Chronograph TOP GUN model – is also the civilian version of a timepiece created in honour of the US Naval Aviation Community back in 2018. The “Strike Fighter Tactics Instructor” watch, which was exclusive […]
Most of the new watches for 2020 have been launched online. That’s pretty different from any other year when Baselworld and SIHH (now Watches & Wonders) were THE places for new launches. For the sales of watches, the digital world has already played a role for a longer period. Some brands already have e-commerce, some are testing it in selected markets. A rather big global player in this field might just be an unexpected player, namely the luxury fashion e-comm site NET-A-PORTER and MR PORTER. Just after the latest Watches & Wonders launches, they partnered as the privileged multi-brand online retailers of Watches & Wonders. And we had a look and selected the coolest, the classiest and the funkiest of the Watches & Wonders novelties for sale at MR PORTER.