Value Proposition – Batavi Kosmopoliet GMT, an Accessible and Original New GMT Watch

Unless you have your finger on the pulse of global microbrands, you likely haven’t come across Batavi Amsterdam. The Dutch watchmaker is following up on its inaugural Noordzee dive watches with a more stylized, sophisticated collection. The original pieces housed respectable Miyota movements, but the new line upgrades to Swiss ETA automatics while maintaining accessible […]

5 years ago

Introducing – Ikepod Goes Back to Mechanical with the New Megapod Automatic

A couple of years ago, the “vintage watch of the future” was back. Indeed, a small team had decided to bring the Ikepod back to life, this mysterious brand with a design that most of us can easily recall, founded in 1994 by Oliver Ike and Marc Newson, before it stopped production in 2012 when Newson […]

5 years ago

Value Proposition – Aramar Walrus, a Cool 1970s-Inspired Dive Watch from NL (Live Pics)

If you are looking for a vintage-inspired dive watch, the world is your playground. Especially since ambitious young watchmakers and marketeers heard about Kickstarter, new watch companies with old watches keep on popping up. One of the first out there was Aramar Watch Company, founded in 2010 with Kickstarter-funding and a nice vintage-inspired watch. Now, […]

5 years ago

Value Proposition – RzR Tecorón, an Affordable Watch Almost Entirely Made of Carbon Fibre

When a watch debuts with an unusual material, such as ceramic, titanium or even sapphire crystal, a relatively high price usually reflects the rarity and increased manufacturing difficulty (and, of course, marketing prowess). RzR Watches is bucking the trend with an affordable piece comprised of 80% carbon fibre, a lightweight and durable material that’s five […]

5 years ago

Value Proposition – Amsterdam-Based Brand Bodor Launches on Kickstarter

The microbrand business is stronger than ever, with dozens of projects launching every month. Some offer classic watches, some play on originality, some want to offer the best value for the money – today’s proposition enters the latter category. Amsterdam-based brand Bodor indeed aims to enter the entry-level watch market through Kickstarter, with a stylish new watch and an original choice of movement supplier. Will this be the golden formula?

5 years ago

Value Proposition – Crafter Blue Hyperion Ocean 600m, Launching on Kickstarter

Crafter Blue was founded in Hong-Kong in 2014. The company started its activity crafting rubber straps for dive watches. Just two years later, they launched their own watch, the Mechanic Ocean 300m. The brand now launches on Kickstarter their first Swiss made dive watch (manufactured with a partner in La Chaux-de-Fonds), the Crafter Blue Hyperion […]

5 years ago

Value Proposition – CuleM World GMT, an Accessible Traveller’s Watch Launching on Kickstarter

CuleM Watches is a new microbrand based in Valencia, Spain, founded by Matthew Cule in 2018. “CuleM” is a combination of his last name and first initial. He launched his first watch collection via Kickstarter in May 2019 with a total of ten variants from three core models, all designed for world travelers covering 24 time zones. Let’s have a look at this accessible proposition in the GMT watch market, launched via Kickstarter.

6 years ago

Value Proposition – The Depancel [Re]Naissance Launching on Kickstarter

Founded just a few years ago, Depancel is driven by the passion for old French cars such as Delage, Panhard and Facel Vega. Now launching on Kickstarter, the brand’s latest creation, the Depancel [Re]Naissance is a tribute to an iconic car, the timelessly elegant Delage D8-120. Powered by a straight 8-cylinder engine with 120bhp (a […]

6 years ago