To function properly, a watch first and foremost needs to tell time. On top of that, there’s a world of complexity and practicality to be discovered. One such complication is the GMT function, preferably of the Flyer kind. But what if you want something more than that? What if you want, let’s say, an alarm […]
First introduced in 1954 (and the first to be trademarked over 70 years ago), the Conquest collection is among the longest lived of the brand with the winged hourglass logo. In recent years, the name Conquest (without a suffix, since there’s also the Conquest Heritage and the HydroConquest) has become synonymous with modern versatility. This […]
There’s a certain tyre manufacturer from Italy that claims “Power is nothing without Control”, and to an extent, that is very true about mechanical watches as well. Sure, you can have the most beautifully constructed watch, but if you don’t harness the energy that’s generated by winding it properly, it’s useless. Luckily, we’ve figured out […]
It’s often said the watchmaking industry is a conservative business, and for the most part that’s quite true. Traditional techniques are still at the heart of the vast majority of mechanical watches, but there are those who dare to push back boundaries and venture into the unknown. This can result in innovative materials, new designs […]
Longines is known to tread carefully in developing new watches, often delving into its hugely impressive archives to find inspiration for tons of fine heritage-related watches. It’s also a brand that doesn’t jump in unexpected directions, resulting in strange and inexplicable choices and subsequent releases. So it’s fair to say this Ultra-Chron Carbon took us by surprise, […]
The Chinese Lunar New Year is just around the corner, and on the 29th of January, the Chinese zodiac welcomes the Year of the Snake. To celebrate the event, Longines unveils a 2,025-piece limited edition of its Conquest Heritage with a rich red gradient dial and a special engraving on the caseback of a snake […]
Everyone is familiar with Zenith’s high-frequency El Primero automatic chronograph movement, released in 1969. However, not everybody is familiar with the world’s first high-frequency diver. The laurels, in this case, go to Longines with its 1968 Ultra-Chron ref. 7970 with a 5Hz frequency and a depth rating of 200m. Reintroduced in 2022, the Ultra-Chron returns […]
A trend that started in the early 2010s, vintage-inspired watches have been one of the main focuses of the watch industry ever since. And, to our biggest surprise, the trend is not over. It might have slowed down a bit compared to the late 2010s, but we’re still seeing dozens of “heritage”, “retro”, or “vintage […]
Longines is renowned for its dedication to sports, so it’s no surprise that as the leading partner of the International Ski Federation (FIS) and Official Timekeeper for both the FIS Alpine Ski World Cup and the FIS World Championships, the brand chose to celebrate the upcoming 48th FIS Alpine Ski World Championship in Saalbach, Austria, […]
In 1957, the Flagship collection was advertised as a perfect alliance of technical skill and classic design. More than six decades later, Longines keeps the spirit accurate. The Longines Flagship Heritage line is part of the brand’s classic collection. It falls into the Heritage Classic category and is presented as an homage to the innovative […]