Maurice Lacroix entered the heavily contested luxury sports watch market quite some time ago, with the introduction of a mechanical Aikon back in 2018 already. Since then, it’s come in many colours and materials, and in different styles. From robust divers to chronographs, and from colourful summer watches to creatively complex renditions, it’s pretty much […]
While most have the highly successful and appealing Aikon collection in mind, the brand’s vision of an accessible luxury sports watch with an integrated bracelet, Maurice Lacroix has more items on the menu. Specifically, there’s a watch that we’ve long appreciated here at MONOCHROME, a rather unique take on the diver with a bit of […]
The Calpyso line was Maurice Lacroix‘s best-selling luxury sports watch during the 1990s and was powered by a mix of mechanical and quartz movements. Gauging the current market appetite for luxury sports watches for consumers without five-figure budgets, the Calypso underwent a fundamental overhaul and was transformed into the Aikon. Launched in 2016 with quartz […]
On one side is Maurice Lacroix, a serious brand with a strong position in the accessible luxury watch segment, but also some serious watchmaking skills with its Masterpiece range. On the other side is Label Noir, a Geneva-based customisation atelier in operation since 2011, with an exciting portfolio – which also happens to include a […]
What comes after Black Friday, the Christmas holidays, and the New Year’s Eve celebrations? That’s right, Blue Monday. Labelled to be the most depressing day of the year, Blue Monday is typically connected to the third Monday in January, which this year would have been the 15th. This means that, for what it’s worth, we’ve […]
The Maurice Lacroix Aikon is a regular candidate in our buying guides dedicated to accessibly priced sports watches. With its 1970s-shaped sports watch vibe, integrated bracelet, easy strap exchange system, solid build, automatic movement and competitive price, the Aikon ticks the boxes associated with this popular segment. The latest model to join the family is […]
While the numbers reveal many of you love luxury timepieces, there is an equal, if not larger, interest in more budget-friendly watches – this is especially true within the daily wearer segment. As much as people romanticise the idea, not everyone is comfortable getting down and dirty with a pricey watch on their wrist. While … Continued
The post Andrew picks out three new watches under $1,000 from Geneva Watch Days appeared first on Time and Tide Watches.
The post Andrew picks out three new watches under $1,000 from Geneva Watch Days appeared first on Time and Tide Watches.
Wherever you look these days, brands will be happy to tell you how “green” their products really are, hoping that you’ll cut them some slack for ruining the environment previously and coming up with a fresh new marketing term for “plastic”. Much of watchmaking is the same – drop-shipped AliExpress specials that cut out the … Continued
The post 5 of the best eco-friendly watches appeared first on Time and Tide Watches.
The post 5 of the best eco-friendly watches appeared first on Time and Tide Watches.
For now 5 years, the Maurice Lacroix Aikon collection has been one of the most attractive alternatives on the crowded market for accessible sports watches with integrated design. Since its introduction, the collection has gained multiple editions, ranging from classic automatic models with closed dials to far more daring and complex options, such as the […]
The Maurice Lacroix Aikon Automatic Limited Summer Editions take a break from the hustle and bustle of city life. It embraces a vacation-inspired vibe while staying true to the classical model’s urban-themed design concept. The introduction of these latest Aikon models ensures the continuation of the success story that started in the 1990s with the […]