The Maurice Lacroix Pontos collection debuted in 2000 and several new watches are launching to commemorate the 20th anniversary. The Pontos Chronograph Monopusher brings a vintage-inspired aesthetic while simultaneously being contemporary in many aspects. Modern touches like a large case diameter and black PVD coating combine with a traditional dial sporting a telemeter and tachymeter […]
Maurice Lacroix presented its Aikon Automatic collection of luxury sports watches back at Baselworld 2018 with sizes for both men and women. This now large collection, with its bold design and attractive overall quality, is offering the highly popular luxury sports watch aesthetic at affordable prices. “Accessible luxury” is the motto for Maurice Lacroix and […]
Bronze, one of the first alloys concocted by man, has been used to centuries. This durable metal is known for a wide range of uses including for crafting watches that stand out with their vintage appeal and golden-brown hue. However, all that glitters is not gold! Strong and tough, it is often used to craft […]
Summer is here and it is time to live outside again! Summer is a time of fun and not really the moment you want to strap a dress watch to your wrist. So, we have picked up 5 recently-introduced adventure sports watches designed to hold up to the stresses of a rugged lifestyle and to […]
A couple of years ago, Maurice Lacroix introduced its Aikon collection with automatic movements, a watch with a clear ‘luxury sports watch’ connection, yet with an accessible price. And the recipe proved successful. Offered in multiple variations and materials, it wasn’t enough for the brand that enlarged its collection with another, more robust and sportier […]
Black has a weird attraction. Black is timeless and classic. Black can be discreet or bold. And the watchmaking industry knows it as blacked-out watches are highly popular and widely available today, but not all models wear black as well as others. Today, we’ve listed some of the best recently launched black watches, versatile pieces […]
The chronograph, one of our favourite features and one of the most complex types of movement around, continues to be one of the most popular and practical complications. Chronographs can be started, stopped and reset to measure short (or longer) intervals of time. Over the years, these were adapted and rethought into specialized tools. Being […]
Stéphane Waser has worked for Maurice Lacroix since 2008 and has been at the head of the company since 2014. A few years later, following the launch of the Aikon and successful brand building, Maurice Lacroix has turned into a profitable brand. Maurice Lacroix’s Managing Director tells us about the development of the brand, the […]
Continuing its expansion strategy, Maurice Lacroix presents the Aikon Chronograph Skeleton, the first skeletonised chronograph movement in its Aikon Automatic line-up. The openworked chronograph movement is not new; it was first featured in the Masterpiece collection and reappears today in the virile case of the brand’s vision of an accessible luxury sports watch. The modern, […]
With Valentine’s Day 2020 just around the corner, Maurice Lacroix introduces the Embrace. The first women’s watch to join the Masterpiece collection, the Embrace features a singular small seconds display composed of two revolving hearts and a retrograde date display converted into a kind of whimsical love thermometer to indicate the intensity of your feelings […]