Since its creation in 1918, Mido (a brand owned by the Swatch Group) has made a name for itself with its very coherent offering, combining reliability and accessibility. In recent years, the brand has also demonstrated its capacity to create cool, nicely designed watches – the latest Ocean Star GMT being a perfect example of […]
What do the Eiffel Tower, Rome’s Colosseum and the Guggenheim of New York have in common? Apart from being city landmarks, their architecture has provided design inspiration for Mido watches. The Mido Commander 20th Anniversary Edition marks the fifth and final installation of limited editions inspired by remarkable monuments launched throughout 2022. Inspired by the […]
Mido, for quite many years, has been claiming to draw inspiration for the watch designs from the world of architecture, but the connection is only possible once you are an architect or a designer. Still, Mido produces good quality, good-looking watches with classical proportions, and its affordable and comprehensive offering is bound to be noticed […]
Special edition watches can celebrate anniversaries, achievements or celebrity tie-ins, but sometimes a special edition can just exist because the watch is special. Mido’s latest reference of the Ocean Star GMT applies the classic Pepsi colour scheme to their flagship travelling diver, injecting it with even more of a sporting attitude than it already had. … Continued
The post HANDS-ON: The Mido Ocean Star GMT Special Edition is a sporty refresh of the best value Swiss GMT around appeared first on Time and Tide Watches.
The post HANDS-ON: The Mido Ocean Star GMT Special Edition is a sporty refresh of the best value Swiss GMT around appeared first on Time and Tide Watches.
It’s a bit similar to haircuts. Looking back at photos from my youth recalls all sorts of misadventures in the barber’s chair. There was the shoulder-length mane I returned with after backpacking around India. The brief skinhead phase that my mother said made me look like a convict. There was the Britpop-inspired mishap sustained during … Continued
The post How I learned to stop worrying and love bolder watches appeared first on Time and Tide Watches.
The post How I learned to stop worrying and love bolder watches appeared first on Time and Tide Watches.
GMT watches never go out of style. Year after year, brands introduce GMT models with an extra hour hand and a 24-hour scale to indicate time in another time zone, and for obvious reasons, they are some of the most practical watches on the market. In 2022, we have already seen more than a dozen […]
With a history spanning over one century, Mido has made a name for itself with nicely designed, reliable and accessible watches. One collection in particular symbolizes its spirit of innovation and robustness, the Multifort, Mido‘s best-selling automatic, anti-magnetic, water-and shock-resistant watch from the mid-1930s. The name is still in use and now finds its place […]
“When you enter the water at that velocity, the impact is severe,” says Eric Brooker, an elite-level diving coach who supervised the judging panel at this year’s Commonwealth Games. “It’s like hitting a bus if you don’t get it right.” What Brooker is talking about here is cliff diving, the death-defying pursuit considered to be … Continued
The post Cliff diving with Mido: “You never conquer the fear. You just learn to manage it” appeared first on Time and Tide Watches.
The post Cliff diving with Mido: “You never conquer the fear. You just learn to manage it” appeared first on Time and Tide Watches.
Fun fact that many might not know, but back in the 1930s Mido was nicknamed the “King of Waterproof” due to the brand expertise in the field of water-resistant watches – which were not that common back in the days. This tradition continued with the brand’s early dive watches made in the 1960s. Part of […]
Mido is one of the brands owned by the Swatch Group that, together with Hamilton, Tissot or Rado, plays on the accessible luxury trend. Still, it has both a storied history and portfolio that shouldn’t be overlooked. A couple of years ago, the brand introduced a very appealing retro-styled 3-hander watch that pays tribute to the […]