INTRODUCING: The Longines Silver Arrow is the watch that Don Draper would wear to the race track
We can all get caught up in the latest news about Nautilus or the next unobtainable Rolex. But for the majority of watch buyers, the most important timepieces are those that are accessibly priced and offer a ton of value. One brand that constantly delivers in this regard is Longines, a manufacture of longstanding heritage that provides quality Swiss watches with competitive specifications and pricing. The most recent entry into their catalogue is the new Longines Silver Arrow, a watch that at $3050 AUD offers a level of quality usually found at a much higher price point. The watch is a modern revival of the Silver Arrow originally released in 1956 by Longines. The name stemmed from a contest within the company to name the watch, and among 450 proposals “Silver Arrow” was the winning moniker with the name deriving from the dominant German racing cars of the era. The case diameter has been increased from approximately 35mm to 38.5mm to cater to modern sizing tastes, but in terms of it shape and form the Longines Silver Arrow faithfully echoes the original design. The real difference to the case is its 3mm increase in width, which has resulted in slightly…
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