A month on the wrist with the Rolex “Pepsi”, the watch that has completely derailed my collecting strategy…
That is if I ever really had one. When it was released in 2018, the Rolex GMT-Master II Pepsi Ref. 126710 BLRO quickly cemented itself at the top of my wish list, grail list, things-I’d-kill-for-to-own list (you get the picture). It remained firmly in the realm of dreams until recently when I decided to bite the bullet and pick up one second-hand. Yes, I paid market premium and all. Cue the laughter of the lucky collectors who were able to pick one up at retail – congrats to you if you fall into this category. The only way I could make it work without living on the street was by completely detonating my entire collection and going all in on the latest iteration of Pepsi. Was it worth it? Well let’s find out. Once I put it on I felt… Relieved more than anything. Relieved that I hadn’t just jettisoned some watches I really loved for something so hyped up. I was torn internally whether to go for it. Andrew warned me off it, telling me it was more blueberry than Pepsi. As someone who has wrist-rolled his way through pretty much every important watch out there his opinion carries a lot…
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