This is why smart collectors are hunting the rare Chanel J12 3125 (ref. H2918)
The Chanel J12 has recently been overhauled by the brand to leverage a more unisex 38mm case size. In addition, its movement is now produced by Kenissi, the joint venture between Tudor, Breitling and Chanel – the latter owning a 20% stake in the movement manufacture. The movement inside the standard J12 today is therefore the same caliber architecture you would find in a Black Bay Fifty-Eight. But the J12 watch has actually utilized an even more prestigious movement in a previous model from 2008. While not explicitly advertised, this watch used a movement supplied by none other than “holy trinity” manufacturer Audemars Piguet – the same caliber found originally in the Royal Oak Offshore and in many other of their Royal Oak watches. Eagle-eyed collectors will have already spotted the caliber in the watches name: Chanel J12 3125 ref. H2918. The use of the 3125 (3120 in Audemars Piguet watches) movement commanded a rather high retail price of over $20,000 USD when it was released. This component of the now discontinued model is the main reason why today many collectors are hunting the rare Chanel J12 3125 on the secondhand market, and why the value-retaining reference is listed for…
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