Visiting the Panerai Manufacture, the Brand’s Highly Efficient Production Site (With Exclusive Live Pics)

The Panerai manufacture was completed in 2014 and is currently headed by Jean-Marc Pontroué. Located on the outskirts of Neuchâtel, the 10,000sqm building was constructed with eco-compatible standards. It gathers all product development and production teams under one modern roof to operate the brand manufacturing activities (parts, movements and casing). There, 250 people carry out their specialist work. In addition to the Swiss manufacture, Panerai’s headquarters are located in Italy where key corporate functions, such as design and marketing, take place.

6 years ago

Introducing – Panerai Luminor Regatta Transat Classique 2019 – PAM00956

Panerai dedicates a model from its Luminor 1950 Regatta family to celebrate the Regatta Transat Classique, the most extreme and exciting race for classic yachts covering 3,000 miles and departing next 8 January 2019 from Lanzarote. The new limited edition 47mm Luminor Regatta Transat Classique PAM00956 is a flyback chronograph fitted with a regatta countdown function, a knots scale to calculate speed, a robust 3-day power reserve and a navy blue colour scheme that evokes the deep blue. Fitted out with a titanium hull, the 47mm Luminor Regatta Transat Classique is shipshape and ready to sail.

6 years ago

Entry Price – The Most Accessible Watches You Can Get From Established Brands (Rolex, Omega, Patek… and many more)

Everyone has a Rolex. If you don’t have a Rolex by the time you reach 50, then you have clearly failed in life.” Some of you – at least our French-speaking readers – might remember this outrageous statement pronounced by Jacques Séguéla as the advertising tycoon tried to defend Nicolas Sarkozy’s bling-bling style on French TV. If owning a Rolex is the sine qua non of success for some, it’s a good time as any to review the entry-level prices of watch candidates from the leading brands. 

6 years ago

Review – Panerai Luminor Submersible 1950 Carbotech PAM00616 – Camouflaged for Action

Carbon fibre – in all its composite guises – has become the material of the moment and has been used across the board, from Bvlgari’s chiming marvel to faux carbon dials on TAG Heuer’s Aquaracer… Whether or not an Haute Horlogerie model like the Octo Finissimo Minute Repeater Carbon looks good in its high-tech black suit is debatable, but one thing is certain, carbon cases work especially well for a brand like Panerai. A top military secret until 1993, Officine Panerai crafted high-tech instruments for the Italian Navy’s its covert underwater operations before it surfaced and worked its magic on dry land. Panerai was the first brand to use Carbotech – a composite material based on carbon fibre – and unveiled its 47mm Luminor Submersible 1950 model in a striking, black mottled case. Although this was back in 2015, we recently had the watch in our hands and thought a reappraisal was in order.

6 years ago

Introducing – Panerai’s New Entry-Level Watches – Radiomir Logo 3 Days PAM00753 & Radiomir Black Seal Logo 3 Days PAM00754

A couple of years ago, when the idea of buying a Panerai crossed your mind, you knew that a minimum of 6K would be required. Quite a hefty price for what were, after all, simple tool watches. Yet, it seems that a new strategy is on its way at the “Officine”. After introducing new and affordable Luminor Base and Marina at the SIHH 2018, the brand is applying the same concept on the Radiomir watches, creating its new entry-level offer: the Radiomir Logo 3 Days PAM00753 and the Radiomir Black Seal Logo 3 Days PAM00754. Back to basics and back to realistic prices – indeed, you can now have a new Panerai for less than EUR 4,000.

6 years ago

Introducing – The (Very Cool) Panerai Luminor California 8 Days DLC 44mm PAM00779

Let’s get straight to the point: the new Panerai Luminor California 8 Days DLC 44mm PAM00779 is packing all the possible cool things Panerai can do in a single watch to an almost gimmick-like level… But honestly, it simply works! It has a strong, distinctive and masculine look, which results in a completely original combination of classic Panerai elements. This PAM00779 is, to us here at MONOCHROME, one the most interesting new watches the brand has recently launched – and even its price is rather competitive. Overview.

6 years ago

The new Panerai Luminor Due 38mm – That Small but That Good?

In the collective psyche of watch enthusiasts, Panerai is synonymous with large, robust, instrument dive watches. After all, that’s how the brand was conceived back in the 1930s. The brand wasn’t shy about making a 45mm watch its standard offer, and even to introduce 50mm pieces (or more). However, that was the 2000s and demand …

7 years ago

Panerai Is Opening Its First Stand-Alone Boutique In London And They Are Auctioning A Unique Bronzo Timepiece To Celebrate

Officine Panerai will shortly be opening its first stand-alone boutique in the UK and to celebrate, the company has created a unique bronze timepiece to be auctioned online by Sotheby’s. All proceeds from the sale of the special Luminor Submersible 1950 3 Days Automatic Bronzo 47mm PAM00907 will be donated to the Royal Yachting Association to support its charitable sailing programme, OnBoard. We’ve got all the details for you here on MONOCHROME, including how you can bid on this one-of-a-kind timepiece.

7 years ago

Buying Guide – 6 Great Bronze Watches for Patina Lovers

One of the earliest metals known to man – bronze – refers to a wide range of copper alloys, usually with tin as the main additive. Because it is strong and tough, bronze is mostly used to craft tool watches. It was used in boat fittings – prior to stainless steel – because of its resistance to saltwater corrosion. It oxidizes but only on its outer layer, and that greenish layer protects the metal from further corrosion. This is what makes bronze so special, but you have to be ready for it. The patina that slowly grows over time adds that rugged, vintage, distinctive touch and makes every watch unique and different from the rest. Here are 6 Bronze watches released in recent years that you might want to consider, if you like your watches to live and become unique.

7 years ago