The Bugatti Aérolithe is one of the historical icons of the brand, and perhaps as well the most mysterious car ever. Parmigiani, Bugatti’s watchmaking partner, found in it the inspiration for a new, innovative, flyback chronograph, full of references to this legendary car.
Parmigiani Fleurier introduces the new Tonda Métrographe. An update of their previous self-winding chronograph, the Métrographe is now available in two dial color variations. The watch is quoted as being ‘urban’, ‘modern’ and a fitting accessory for the ‘emasculate’ consumer.…
Whimsy, frivolity, playfulness: these are not adjectives one often hears used to describe haute horlogerie. And yet these words accurately describe many watches or clocks built over the centuries. Take a journey with me now to discover my favorite modern whimsical masterpieces.
Mesure et Démesure gives viewers access to the behind the scenes journey of renowned Swiss watchmaking brand Parmigiani Fleurier. READ MORE
The post Parmigiani’s Mesure et Démesure to Debut at Design District Film Festival appeared first on Luxury Watch Trends 2016 – Baselworld SIHH Watch News.
Mesure et Démesure gives viewers access to the behind the scenes journey of renowned Swiss watchmaking brand Parmigiani Fleurier.