Review – Pinion Atom 39 – A Classic, Affordable Tool Watch Derived from an Online Enthusiast Survey

What’s the best way to create a watch that customers want? Well, literally ask them what design elements and specifications are most appealing. Pinion, a rising microbrand based in London, posted an online survey on its website in September 2018 and applied the feedback to its latest tool watch, the Atom 39. This is a follow-up to the original Atom from 2017, which featured a 41mm diameter case, black dial and Japanese Miyota 9015 automatic. The new Atom 39 reduces the size to 39mm, offers a white dial variant and upgrades the movement to a Swiss ETA automatic, all based on public feedback.

5 years ago

Interview – Piers Berry, on Starting Microbrand Pinion and Doing the Little Things Right

Piers Berry’s passion for watches came later in life but he’s been making up for lost time ever since. Founding British microbrand Pinion in 2013, Berry has used his considerable expertise in digital design to create a relatively simple product range that values clarity over complexity and gives meticulous attention to detail to every aspect […]

5 years ago

Introducing – The Pinion Atom 39, An Accessible British Tool-Watch (Hands-On)

The watch industry is in a shift. E-commerce is on everyone’s lips, new ways to deal with end-customers are the main topic for brands and, most importantly in the present context, there are hundreds of microbrands rising – some more outstanding than others. Among those young brands, one that stands out from the crowd and that already successfully launched several pieces is named Pinion. Classic in the execution, offering robust tool watches, the British brand is now launching a new watch, the Pinion Atom 39 – an accessible watch that has been created after an interesting collectors’ survey.

6 years ago

Hands On With The Pinion Pure Bronze Watch!

Bronze Watch That bronze watch cases are getting more popular again, was proved this spring by some remarkable moves in the industry. While bronze watches were usually found in the more affordable price categories, two high-end brands, MCT and Hautlence presented their over €100K Euro costing top models, in a bronze version. Quite a decision and a firm […]

8 years ago