When it was officially announced back in late 2022, the Rolex Certified Pre-Owned Programme (also known as RCPO) made some noise. The fact that the world’s largest watch brand officialized its interest in second-hand, certified and authenticated watches proved that this segment of the market was never to be neglected anymore. It took a little […]
Rolex… Whether you like the brand or not, whether you appreciate its watches or not, whether you understand the hype or not, it is hard to objectively deny the sheer quality and aura of its timepieces. There are obvious reasons for its success, for it to be the number one Swiss watch brand. And then […]
Considering its position as the leader of the Swiss watch industry, it’s fair for Rolex to be the centre of all attention. As such, everything The Crown does is subject to comments, opinions and discussions. Every new model, something that’s happening most of the time only once a year, will be up to strong debates. […]
Retracing the history of iconic watches has long been a fascinating yet difficult task. Things are even more complex regarding Rolex, a rather discreet company that has hardly ever communicated its history and the origins and evolution of its emblematic models. Retracing the history of a Rolex collection was until now a task for historians […]
Back in April, the Rolex Deepsea 136668LB was one of the most talked about watches of Watches & Wonders. The Deepsea has always been Rolex’s biggest and boldest dive watch (until the 50mm wide Deepsea Challenge 126067 came along that is, but we’ll ignore that for now). It takes the iconic design codes of the […]
Summer is a time for adventures. For many of us, summer is synonymous with holidays, travels and sunshine. While basically every watch enthusiast will have his definition of the perfect summer watch, one style in particular makes a lot of sense; the functional, water-resistant sports watch with GMT function. Ready to cross borders, capable of […]
It’s a commonly known fact the current trend for brands is to downsize watches to more compact dimensions, often to 40mm or below. This shift is natural to the industry, and it’s not the first time we’ve seen it, although this time the push seems stronger than in the past. In the late 1990s and […]
Are you done with in-your-face splashes of colour? Are you fed up with blue, yellow, red, green or perhaps even pink and purple? Well, you’re in luck because we’ve been eyeballing a couple of very impressive watches with simple yet ever-fashionable pristine white dials. This almost literal blank canvas can serve any purpose, from simple single-handed […]
Are you done with in-your-face splashes of colour? Are you fed up with blue, yellow, red, green or perhaps even pink and purple? Well, you’re in luck because we’ve been eyeballing a couple of very impressive watches with simple yet ever-fashionable pristine white dials. This almost blank canvas can serve any purpose, from simple single-handed unisex […]
When it was unveiled last year, the Rolex Perpetual 1908 made quite a strong impression. I know that the brand doesn’t want to call it the successor to the Cellini line but the reality is that it is an Mk2 Cellini. The inaugural models were surprisingly appealing despite their minimalist, almost empty dials. Rolex isn’t […]