UK-based Beaucroft has launched its latest model, the Element 39.5 sports watch, which joins three prior collections in its portfolio. Unlike the existing watches that have a rather dressy aesthetic, the Element 39.5 takes a more rugged approach with an impressive depth rating and sporty design. It can be worn at the beach or during […]
While we are growing accustomed to watch brands popping up in every corner of the globe, it’s not often you run into a brand from New Zealand. Founded by Auckland native Robert Kwok, Beaufort’s mission statement is to provide exciting vintage designs at affordable prices. Earlier this year, the brand released the Beaufort Pulsatimer, an […]
So, we have another first watch from a new microbrand, but this one truly stands out with a unique, retro/contemporary approach that drew inspiration from the early space race. Cherkas was founded by Vasily Kuybar, born in the USSR and fascinated by aerospace, who designed the Cherkas Module One with a retro sci-fi aesthetic that’s […]
Retter isn’t a brand that many are familiar with as its first watch launched only a couple of years ago, the 22 Automatic. It was a solid first effort with the always popular integrated sports watch aesthetic, but the follow-up Mistral is a more mature and elegant dress watch, with a truly ultra-thin case (a […]
Founded in 2017 in Paris, we came across this relatively young and unusual brand in 2022 and can assert that Beaubleu has been a pleasant surprise. Elegant, original and different, there’s something arty and truly imaginative in the design of all collections, particularly in how the hands (a crucial element of a watch, don’t you […]
William Wood is well known for its firefighter-themed portfolio like the Fire Exit Watch, Triumph Chronographs and The Red Watch, but this latest piece goes above and beyond the norm. The brand is calling it the “greatest watch in our company’s history” and it’s certainly worthy of that title. Jonny Garrett, grandson of William Wood […]
Founded in 2014 by two friends from university, Gustave & Cie. is a relatively new French watch brand offering a “more zen vision of time” with its mono-hand watches simultaneously indicating the hours and minutes. Named after Gustave Eiffel, the latest collection from Gustave & Cie. of single-handed, 24-hour watches has been christened Paul, after […]
There’s certainly no shortage of simple, versatile watches that can hang at the beach and complement a suit within a 12-hour period. The legendary Rolex Oyster Perpetual and related models always come to mind, but Traska’s Commuter collection brings this stylish versatility in affordable packages. Offered in 34.5mm, 36.5mm and 38.5mm cases, there’s truly a […]
Jack Mason is an up-and-coming microbrand with a growing portfolio of divers, chronographs and day/dates, and the latest Strat-o-Timer GMT is the most polished of the bunch. With a dive watch vibe and in-house regulation, it’s bold and stylish, with an accuracy rating well above the norm for the specific Miyota movement it uses. Of […]
Lorca is a new microbrand with an inaugural piece offering GMT functionality, which is always nice to welcome to the market. Its Canadian founder (with both Swiss and Canadian roots) now resides in New York, but the watch has a positively European style and Swiss-made designation. The movement is also a step above your typical […]