First Look – The New and Colourful Louis Erard 2300 Chronograph Sport in Titanium

The La Sportive collection of chronographs, a staple in Louis Erard‘s catalogue for several years, has been rebranded to reflect the brand’s forward-looking vision – now called the 2300 collection. The name also pays homage to the postal code of La-Chaux-de-Fonds, a watchmaking centre near Le Noirmont, where Louis Erard is based. To mark this […]

1 year ago

First Look – The Lightweight Maurice Lacroix Aikon Automatic in Titanium

Integrated sports watches have been a hit since the 1970s when the Royal Oak and Nautilus changed everything, and affordable options are all the rage today. Look no further than Tissot’s PRX Powermatic 80 as an example. Maurice Lacroix’s Aikon Automatic perhaps does it best with a masterful combination of luxury and attainability. Usually comprised […]

1 year ago

Introducing – The Motorsport-Infused Bell & Ross BR-X5 Racing

For more than a decade, Bell & Ross has been mostly associated with its emblematic instrument collection, a “circle within a square” design inspired by dashboard instruments. Conscious that it was not sustainable, the brand decided in 2019 to become more urban, while staying true to its roots, unveiling the BR-05 collection. This collection opened […]

1 year ago

Introducing – The New Czapek Antarctique S Mirrored Sincere Platinum Jubilee Edition

Czapek orchestrated its launch through an equity crowdfunding campaign funded mainly by watch aficionados. As a brand with its ear to the ground, Czapek listens closely to its friends and shareholders and, in 2020, responded to their request for a luxury sports watch. Incarnated by the Antarctique, Czapek’s first luxury sports watch was also powered […]

1 year ago

First Look – The Doxa SUB 200 Azure for Caribbean Retailer Art of Time

Although Doxa was not a pioneer in the development of dive watches, when it decided to take the plunge in 1967, it consulted experts in the field. Teaming up with US Divers and its chairman, Jacques Cousteau, their input helped develop Doxa’s first dive watch, the professional-grade SUB 300, with an orange dial and a […]

1 year ago

First Look – The Girard-Perregaux Laureato Japan ‘Aiiro’ Limited Editions

Presented in 1975, the Laureato was Girard-Perregaux’s proposal of a luxury sports watch with a fully integrated bracelet, a round dial with an octagonal bezel, a tonneau-shaped case and a quartz movement. Produced three years after the Royal Oak but well before the Nautilus, the Laureato resurfaced in 2016 with limited editions followed by serial […]

1 year ago

Introducing – Union Glashütte Launches the New and Powerful Belisar Chronograph Sport

German brand Union Glashütte has a wide range of chronographs interpreted in different styles in its Belisar, Noramis and Averin collections. The latest Belisar Chronograph Sport is a new sub-collection which exchanges the more overt vintage styling of some former references for a more contemporary look and feel. Black is the key player of this […]

1 year ago

First Look – The new Omega Seamaster Regatta, Ready for the 37th America’s Cup

Omega‘s involvement in sailing and regattas, whether as official timekeeper or provider of dedicated timepieces, isn’t to be demonstrated anymore. The brand backs entire crews, such as Emirates Team New Zealand, and times historic events such as the America’s Cup – for which it has recently announced the renewal of its role as the Official […]

1 year ago