Interview – What to Expect from Universal Genève when it Relaunches in 2026? Georges Kern Gives us all the Answers
About a year ago, Georges Kern, also known as the CEO of Breitling, made a resounding announcement for the watch community; the acquisition of historic brand Universal Genève and its planned return as a watchmaker in 2026. A brand known for its innovative designs and movements, benefitting from a certain aura in the collecting community, […]


A fan-favourite brand is set to make its return, and the humble G-Shock reaches new heights.

Universal Genève’s story is one of the highest of highs and lowest of lows. The brand experienced fruitful periods for much of its lifetime, only to become a victim of several unsuccessful post-quartz crisis revivals. Multiple star athletes, musical icons and toppled dictators all sported Universal Genève watches in some capacity, a few becoming heroes …
I’m sure you’ve come across the term before – hell, of course you know what a bicompax chronograph is! Just remember offerings from Baltic , and look at Time+Tide’s own back catalogue of articles that categorise a chronograph with two registers as a “bicompax“. Acknowledging the risk of sounding like one of those internet trolls, … 
