Yema continues its close partnership with Alpine, the legendary French racing car brand, with a new limited series celebrating the Alpine Elf Cup. In this championship, the modern A110 cars prove the competitive edge on Europe’s most iconic circuits. Among the latest Alpine Cup Series releases, one stands out for mechanical watch enthusiasts: the Yema […]
In recent years, French brand Yema has demonstrated its wish to move upward in quality and watchmaking credentials, while still offering classic, historically-inspired designs based on its icons, such as the Superman. This has been done through the development of manufacture movements, conceived and produced in France, including the CMM.10 Central Rotor, the CMM.20 Micro-Rotor, […]
Yema continues to expand its Millésime Editions with yet another statement piece. The new Superman Tourbillon Millésime CMM.31 takes the brand’s most iconic model, the Superman diver introduced in 1963, and reimagines it as a professional-grade tool watch equipped with a manufacture movement with a tourbillon regulator. Usually reserved for rather fragile dress watches, the […]
Yema, the French brand based in Morteau, is famous for its robust and reliable tool watches designed for all terrains. Yema produced its first military-issue watches in 1970, and in 2020, the French Air Force and French Navy nominated it as an official partner. The latest collaboration watch is the Flygraf CPA10, inspired by the […]
Following the natural path an hour or minute hand takes over a dial, in most watches, at least, it’s a simple fact of form-follows-function that the vast majority of watches are round. But what if you want to stand out a bit and play around with shapes and sizes? Well, to answer what could happen […]
Whenever something blows up in popularity, whether it’s watches or other things, it sparks a huge wave of brands to join in on the fun. Perfectly understandable, of course, as trends are created, followed, expanded and so on, as time progresses. While the surge of integrated sports watches can hardly be called a trend anymore, […]
Unlike the tool-focused Superman line, the latest release of French brand Yema, the Granvelle, takes visual and mechanical cues from France’s long-standing horological tradition and is named after the Granvelle Palace in Besançon, the 16th-century Renaissance building that houses the Museum of Time. But while its inspiration is historic, the execution is modern and precise: […]
Yema continues to refine its catalogue by raising the bar on quality and craftsmanship, unveiling fresh iterations of one of its most iconic models. Still drawing inspiration from the original 1960s diver series, the French watchmaker introduces new versions of the Superman Skin Diver, now equipped with its proprietary CMM.20 micro-rotor calibre, in a move […]
Watch brands rarely take the time to explain their strategic shifts to the public, making Yema‘s transparency all the more commendable. In unveiling its new 2025 references, the French watchmaker provided insight into a significant transition: introducing the Superman Swiss Editions. These timepieces, which represent the brand’s entry to the Superman collection, are now powered […]
A week ago, we covered some of the best watches coming from the Netherlands for the simple reason that both our founder Frank and myself are Dutch. However, part of the team comes from France, and as such, I thought it would be fun to have a look at French watches this time around! And when […]