First Look – Serica Gets Dressy and Original with the Shaped Parade Reference 1174

In over 100 years of wristwatch making, almost everything has been done.  And well done for most of it. Reinventing yourself in a crowded market isn’t easy, even for a young brand like Serica. For five years – its entire life – the brand has been focusing on producing (quite appealing) retro-styled instrument watches. Imagine […]

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