Certain expertise has always been found in specific parts of the world, creating hubs of creativity and technical innovation. So what would happen if you put the watchmaking nous of La Chaux-de-Fonds and the tech capability of Silicon Valley together into a watch? You get the TAG Heuer Connected watch, generation 3. The first generation of the Connected watch was released in 2015 (the same year as the first Apple Watch), followed quickly by the second in 2017. This year, we get more of a quantum leap than an incremental improvement. The generation 3 is two things: the most technically advanced and yet most mechanical watch-like yet. When the first generation was released, it offered features that had rarely been seen in a smartwatch at that time, with Spotify and Google Maps offering a degree of connectedness that was leading edge. In the most recent generation, those features that were once a novelty are now standard, and TAG Heuer has continued to lift the bar in terms of what’s on offer. For this generation, TAG Heuer have partnered with Google. The watch is powered by Google’s Wear OS software that offers the laundry list of features you might have seen…
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