HANDS-ON: The TAG Heuer Monaco Bamford

In many ways, you could say that few people have had as significant an impact on the watch industry from a design standpoint in recent years than George Bamford. Beloved by many, despised by a good few at least, Bamford is single-handedly the reason why watch customisation is now so prevalent in offerings directly from watch manufacturers. After many years on his own, his recent collaborations with LVMH, selling brand-authorised custom offerings from the TAG Heuer, Zenith, and Bulgari catalogues, further legitimised his efforts, but this new release, unveiled at Baselworld 2018, kicks things up a healthy few notches. You’re looking at the TAG Heuer Monaco Bamford — the first piece co-designed directly from TAG HQ in a carbon fibre case. Vital statistics Past conversations with George Bamford had already led us to believe that something “bigger” was coming down the pipeline from this flourishing partnership, and given his love for vintage Heuer at a personal level, this new Monaco makes sense. The original 39mm case proportions and Calibre 11 self-winding movement are maintained, whereas its carbon fibre case and jet-black dial with contrasting baby blue indices are distinctly custom and a significant departure from any Monaco ever produced by…

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