HOW TO: Buy a Valentine's Day watch in 90 secs

Valentine's Day watchBuying a watch for anyone other than yourself is a difficult thing to do, for exactly the same reasons it is so enjoyable to wear a watch at all – it is a deeply personal decision. This challenge is amplified when you’re faced with the 14th of February, and are standing at the counter of a boutique with three watches in front of you, unable to be sure of which is the best one. Luckily for you, we have arranged a 90-second refresher on what to consider when purchasing a Valentine’s Day watch for your significant other, which outlines the three keys to success in this high-pressure environment. There’s no need to thank us, your successful Valentine’s Day gifting is enough.

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