When it comes to creative collaborations, few brands have the level of panache or skill that Hublot does. They have a few on the burner at the moment: their Orlinski watches and the one we’re looking at today – the Sang Bleu. To be a little more specific, we’re looking at the Hublot Sang Bleu II in titanium. Now, you might be wondering who (or what) a Sang Bleu is — if your French is good, you’ll have worked out that it means blue blood, which gives you a bit of a hint. Sang Bleu is a tattoo studio, with notable clients including Kanye West and FKA Twigs. But it’s 2019, so tattoo studio doesn’t quite cover all of what Sang Bleu is or does — it’s also a fully fledged design agency, magazine and media platform. Sang Bleu has worked with heavy-hitters like Balenciaga and Rick Owens. The man who drives much of this, and who’s behind the Hublot collaboration, is Maxime Büchi. I sat down with him at Baselworld earlier this year and had a very enjoyable, to-the-point interview. Unlike many interviews that take place under the rubric of the Swiss watch industry, this one was refreshingly free of…
The post Hublot’s Sang Bleu II, as explained by the man who designed it appeared first on Time and Tide Watches.
Continue reading ‘Hublot's Sang Bleu II, as explained by the man who designed it’
