In 1963, two legends were born that would both go on to become icons within their respective fields: the Heuer Carrera and the Porsche 911. Finally, 58 years later, those two names have come together once again in the all new TAG Heuer Carrera Porsche Chronograph. More than anything, this new partnership is a celebration. A celebration of the shared history of these two famous products that have built on their strong foundational design to maintain huge appeal for nearly six decades. But where did the Heuer Carrera begin its individual story? Let’s take a look through the history of the watch’s illustrious life. 1963 – 1984 The Heuer Carrera chronograph was launched in 1963, but the real story begins even earlier in 1950 when the Carrera Panamericana car race first ran. Held for five consecutive years, this was an open road border-to-border race in Mexico covering more than 3500km with minimal safety precautions in place. By 1954, the race was attracting professional motorsports drivers, which was reflected in the final 356km stage of that year’s race being won at an average speed of 222kmph. With speeds this high, however, the Carrera Panamericana was deemed too dangerous to organise again…
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