INTRODUCING: The Apple Watch Series 4, you might not think it’s a watch, but it’s definitely a powerful health and fitness tool

Few topics are as likely to induce eye-twitching spasms in horology’s true believers than the the old chestnut, “Is the Apple Watch a watch?” Well, with the announcement of the Apple Watch Series 4, it seems like Apple might be answering that question in a pretty declarative way. Sure, it’s got watch-like functions, but really — really — it’s a health device. Early generations of the Apple Watch seemed to be a little vague in their purpose, almost like they were working out what this cool thing was for as they were going along. The future got a bit clearer with the Series 3, as Apple added heart rate monitoring, and other fitness functionality. Series 4 dials that functionality up to 11. The Watch, thanks in no small part to its FDA-certified status, can now record electrocardiograms in 30 seconds, with only a touch of the crown. On top of this, it can detect if there are signs of atrial fibrillation — all this data is stored in Apple’s health app. On top of that, this new Apple Watch can also detect if you’ve had a sudden, hard fall, and will automatically notify emergency services and your emergency contacts if…

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