Hot on the heels of the launch of the latest TAG Heuer Connected watch in March, their LVMH watch sibling has launched the new Hublot Big Bang e. And while it’s not surprising in itself — Hublot already play in this space — its execution has some genuinely eccentric touches. But first, the specs, because they’re far more palatable for average-sized wrists than the first smartwatch Hublot released. This new 42mm smartwatch, 7mm smaller than the original model, is available with either a ceramic or titanium sandwich-style case, and features the same overall design as the first-ever Big Bang way back in 2005, keeping its core aesthetic consistent with the rest of the existing collection. It was two years ago, for the 2018 FIFA World Cup, that Hublot first threw its hat into the luxury smartwatch ring, when they released the Hublot Big Bang Referee to be worn by officials during the games. It was a smart advertising play, with the brand proudly displayed at every player change on the substitution board, and showed another indication of LVMH’s intention in the smartwatch business. The first Hublot smartwatch was seriously large, however, measuring a gargantuan 49mm across and 13.9mm thick. This was…
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