INTRODUCING: The Panerai Luminor Marina PAM01117, a watch guaranteed to last for the full term of your natural life

Panerai Luminor Marina PAM01117We often hear that mechanical watches last forever when given the love and attention they require. That’s part of the reason why they can command such high price tags, and even more in the long run when you factor in a service every five years, give or take. But really, we all know that a watch is subject to just as much wear and tear as anything else — metal scratches, rubber perishes, things break. Warranties can give some small peace of mind within the typical two to five year window, but what if you knew for certain that your timepiece would last a lifetime? The new Panerai Luminor Marina PAM01117 comes with just that peace of mind — a 70-year warranty to celebrate the 70th anniversary of the original luminous material dubbed Luminor.  While the Luminor of old is no longer in use, the Italian designers ensure that the modern Super-LumiNova is slathered not just beneath the sandwich dial but also integrated within the bezel, crown guard, crown itself, and the thread of the blue woven-nylon strap. Even though the power reserve lasts three days, you may find yourself wearing it 24-7. At first in the day to make sure…

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4 years ago