Floyd Mayweather looks straight down the barrel of the camera as he waves around a watch that’s not so much dripping in diamonds as drenched to its blinding core. The watch is the Jacob & Co Billionaire watch, a one-of-a-kind piece produced with Italian businessman, fashion label owner and Formula 1 personality Flavio Briatore. The 47.5mm case and integrated bracelet are bedecked with 239 emerald-cut baguette diamond stones while a manually wound tourbillion beats within. Over the top? Yes. And then down the other side before spiralling into a high-speed blur of double loops. “Over $15 million or under $15 million?” asks Mayweather, the man commonly regarded as the best defensive boxer of all time. The question is posed as part of a new video series entitled “The Ice Is Right”. Sitting alongside celebrity jeweller Greg Yüna (AKA “Mr Flawless”, who we interviewed in this story), the video is part of a recent partnership with online sports betting company BetOnline.ag that showcases some of the most decadent pieces in Mayweather’s insane watch collection. Punters can bet on how much they estimate the true value of each piece of bling. (For anyone planning to wager, the price tag of the Billionaire…
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