When in London, it’d be rude not to drop in and see one of their (very few) British watch brands – Bremont. Luckily, the brand’s co-founder Giles English happened to be around their Mayfair boutique and up for a cup of tea. I might’ve had a coffee, but that didn’t stop Giles and I chatting through some of the brand’s recent releases. As I stepped out of the cold into the warmth of their store, I welcomed by one of the coolest store-fits I’ve ever experienced. If you’ve visited a Bremont Boutique, you know what I’m talking about. It’s not often you see a Martin-Baker ejection seat on display. Immediately, Giles pulled out a piece, the Bremont Endurance, which was worn and tested by polar explorer Ben Saunders in Antarctica. Needless to say, it was impressive to see a watch that lasted 52 days in Antarctica (which is 52 more than I would)! Giles then brought over a tray of new releases. Having been launched just weeks before my visit, I hadn’t had the opportunity to see them in person. Aside from the ice-cool Endurance, three others from the new collection caught my eye. First up was the brand new Bremont Airco…
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