VIDEO: Baume & Mercier 2017 collection overview and their athletic new shape

Anyone who’s followed the SIHH 2017 releases will have noticed a few clear trends emerging – more entry level options, more yellow gold, that sort of thing. One trend that wasn’t as remarked upon in all the excitement of the fair was the way several brands made significant changes to their marketing and identity. Baume & Mercier is a case in point. Over the past few years they’ve invested time and effort into building their image as a brand with a long and proud heritage, and their product releases – particularly in the Clifton and Capeland collections – reflected this history. All that changed in Geneva, with the brand announcing a fresh, youthful face and a new name to go with it – the Clifton Club. Meanwhile, the runaway success that is the Shelby Cobra collaboration continues to evolve…

The post VIDEO: Baume & Mercier 2017 collection overview and their athletic new shape appeared first on Time and Tide Watches.

9 years ago

VIDEO: Baume & Mercier 2017 collection overview and their athletic new shape

Anyone who’s followed the SIHH 2017 releases will have noticed a few clear trends emerging – more entry level options, more yellow gold, that sort of thing. One trend that wasn’t as remarked upon in all the excitement of the fair was the way several brands made significant changes to their marketing and identity. Baume & Mercier is a case in point. Over the past few years they’ve invested time and effort into building their image as a brand with a long and proud heritage, and their product releases – particularly in the Clifton and Capeland collections – reflected this history. All that changed in Geneva, with the brand announcing a fresh, youthful face and a new name to go with it – the Clifton Club. Meanwhile, the runaway success that is the Shelby Cobra collaboration continues to evolve…

The post VIDEO: Baume & Mercier 2017 collection overview and their athletic new shape appeared first on Time and Tide Watches.

9 years ago

Halda Watches: Is the Future really about Interchangeable Digi-Mech Watches?

Swedish watchmaker Halda has made a bold claim – that while most watchmakers today innovate with new materials and manufacturing processes, they build everything from a perspective of history because what’s praised is the heritage of the brand going back centuries. Halda Watches are looking to change that narrative…

9 years ago

Hands-On with the Zenith El Primero Range Rover Special Edition

Zenith inked an agreement with Land Rover last year, with the first result of the tie-up the El Primero Range Rover Special Edition. Monochromatic and no-nonsense in style, the Range Rover edition is the first Zenith wristwatch with a ceramised aluminium case (recently joined by the new El Primero “Panda”). Like the famed off-roaders, the […]

9 years ago

Fumbling with February: Why Not All Calendar Watches Are Created Equal

The end of February is always a minor event in the world of watch connoisseurs. The shortest month of the year prompts additional work for those with a watch collection, dates have to be forwarded to be ready for March, but not everybody will have the same amount of work on its hands.

9 years ago

Hands-On: The Chanel Première Camélia Skeleton Watch, Introducing The Company’s First In-House Movement For Women

The Monsieur de Chanel was one of the more surprising watches from Baselworld 2016. A handsome watch overall, it was the company’s first dedicated to men and it is powered by the company’s first in-house mechanical movement too. An instant hit, it was also a sign of more to come. Well, 12 months later, more has arrived. When Chanel unveils its latest range of watches next month at Baselworld, it will be introducing its second in-house movement and this time it will be housed in a ladies’ timepiece, the Première Camélia Skeleton Watch.

9 years ago

William Massena To Lecture On Watch Auctions At The Horological Society Of New York

Watch auctions can be intimidating even for the most experienced collectors. What questions should you ask a specialist? How do you bid successfully? What pitfalls should you avoid? At the March 2017 meeting of the Horological Society of New York, industry vet William Massena (and Talking Watches alum) will address these questions and more. Massena’s illustrated lecture will explore all aspects of the world of watch auctions, including key auction houses in the international watch market, the role of auctions in the context of watch collecting, and nuances of catalog descriptions.

9 years ago