#shitcollectorssay: Dear everyone, please stop saying these six phrases. Thanks in advance.

Editor’s note: Andrew here. And of course I’m chiming in because I’m nervous. Which is a polite word for the Australian equivalent: shitscared. For example, if I Google ‘workhorse’ on Time+Tide (which I’m frankly too terrified to do), there will almost certainly be 100 responses. If I Google ‘beater’, perhaps several hundred. We are guilty of just about every example here. So please understand, we are not above the law. We often break the law. Please forgive us, forgive yourselves, but let’s try to be better in 2021. OK? Thanks Zach, take it away … The watch enthusiast and collector community is a growing niche, with interest rising every day. Due to the march of digital watch media, more information is available than ever and, as a result, the consumer has never been so detail driven. To the initiated, very little gets by the eye and there can be a great deal of push back and criticism when things don’t meet certain peculiar parameters instituted by self-proclaimed horology experts and influencers. One of our humble missions at Time+Tide is to make the industry more accessible and inviting – cutting through the noise to provide honest advice for those introducing themselves…

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