As we told you in our previous video, our main focus this year for SIHH 2018 will be videos. This is the best way to show you what is about to be launched and how the watches looks like in the metal. Nothing works best than images and words, and to start with this SIHH series of videos, we have François-Henry Bennahmias, CEO of Audemars Piguet, who exposes the brand new collection.